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Privacy Policy

Last updated: 2026-02-19

1. Controller

cabvertising Europe GmbH
Düsseldorfer Str. 189
45481 Mülheim a.d. Ruhr
Germany

Email: info@cabvertising.global

2. Scope

This privacy policy explains how we process personal data when you use our website cabvertising.global and when you contact us (e.g., via the “Get a proposal” form).

3. Data processed when you visit the website

When you access the website, our web server automatically processes technical data (server log files), in particular:

Purpose: secure operation, troubleshooting, abuse prevention, and website delivery.

Legal basis: Art. 6(1)(f) GDPR (legitimate interest in operating and securing the website).

4. Cookies & consent

We use cookies and similar technologies. Non-essential services (analytics/heatmaps) are only activated after your consent via our cookie consent banner.

Legal basis: Art. 6(1)(a) GDPR (consent) for optional services; Art. 6(1)(f) GDPR for strictly necessary functionality.

5. Google Analytics (GA4)

With your consent, we use Google Analytics 4 (measurement ID: G-ZQWSM4EKEN) to analyze how visitors use the website and to improve our content.

Provider (EEA): Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Depending on configuration, data may also be processed on servers outside the EEA (e.g., in the USA).

Legal basis: Art. 6(1)(a) GDPR (consent). You can withdraw your consent at any time via the cookie settings (by clearing consent/local storage or using the consent banner where available).

6. Hotjar

With your consent, we use Hotjar (site ID: 6508018) to better understand user behavior (e.g., aggregated interaction patterns) and to improve usability.

Provider: Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian’s STJ 3141, Malta.

Legal basis: Art. 6(1)(a) GDPR (consent).

7. Contact, inquiries & proposals

If you contact us by email or via the “Get a proposal” form, we process the information you provide (e.g., name, company, email, phone, selected markets, desired cities, message) to handle your request.

Purpose: communication and preparation of an offer.

Legal basis: Art. 6(1)(b) GDPR (pre-contractual measures) and/or Art. 6(1)(f) GDPR (legitimate interest in responding to inquiries).

8. Recipients & processors

We may use service providers (processors) for hosting, website operation and analytics. They process personal data only on our instructions and under appropriate contractual safeguards.

9. International data transfers

If data is processed outside the EEA (e.g., by analytics providers), we rely on appropriate safeguards (e.g., EU Standard Contractual Clauses) and, where required, additional measures.

10. Your rights

Depending on applicable law, you may have the following rights: access, rectification, erasure, restriction, data portability, objection, and the right to withdraw consent at any time with effect for the future. You also have the right to lodge a complaint with a supervisory authority.

11. Changes to this policy

We may update this privacy policy to reflect changes in our processing or legal requirements. The current version is always available on this website.